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- Global Beer Market – Size, Outlook, Trends and Forecast (2023 – 2030)
Beer is generally prepared with four essential ingredients such as malted cereal grains, hops, water, yeast, and undergoes the method of fermentation over a certain amount of time. Additionally, flavoured ingredients, such as herbs and fruits, are also used in beer. There are various kinds of beers available within the market among that, Ale and lager are the two most commercially consumed beers. The significant difference between the lager and Ale is the temperature level when they are fermented. The Ale is brewed at extreme temperature (60°-80°F), whereas, lagers are brewed at a lower temperature (45°-60°F).
Global Beer Market Size & Growth:
The Global Beer Market was valued at $522 billion in 2017 and is projected to reach $760 billion by 2025, growing at a CAGR of 6.3% in global forecast period 2019 to 2025.
Drivers that influencing beer market growth is a rise in disposable income and changing consumer preferences and also Increase in female drinkers in youth. Increase in many significant breweries also one of the significant drivers enhances the market growth.
On the flip side, high Price of gluten-free beer and huge taxes, high excise duties on imported and as well as on local beer are the restraints that hamper the growth of the beer market.
Developing of naturally sweetened, healthier alcoholic drinks and growing number of craft beer enthusiasts are the opportunities that enhance the growth of the market in future.
Global Beer Market Share:
The significant factors that strive the growth of the market include the consumption of lager type compared to other types of beers. Also, the majority of the companies dealing in the beer market prefer manufacturing lager as it offers high returns on investment.
Local brand brewers are gradually recognising the popularity and profit of international brands and are switching to international beer varieties.
Super-premium beers also witness rapid growth in the business and are anticipated to exhibit the highest growth rate during the forecast period from 2019 -2025.
The global beer market is segregated into type, packaging, production, and region. Based on the type, the market is divided into lager, ale, stout & porter, malt, and others. Manufacturing companies prefer lager as it offers high returns on investment. According to type, it is classified into popular-priced, premium, and super premium. Consumers afford premium brands as they maintain opting to experiment with locally produced premium brands.
Based on packaging, it is divided into the glass, Pet bottle, metal can, and others. Most preferable is glass. As glass is traditional material from which beer bottles have always been made. Glass is hygienic, aesthetically pleasant, natural.
Based on production, global beer market segmentation includes macro-brewery, micro-brewery, craft brewery, and others. By region, the market is analysed across North America, Europe, Asia-Pacific, and LAMEA. According to the global beer market analysis the change in lifestyles and consumption habits of youth generation towards beer consumption owing to rise in beer market growth during the forecast period 2019-2025.
By geography, Asia-Pacific is the largest and fastest growing market due to having a wide range of beers available in the market with each one having its characteristic taste and flavour. These include lagers, stouts & porters, ales, and seasonal specialities. The market has witnessed a significant growth rate in forecast period due to increase in demand from countries, such as India and China. A considerable increase in the consumption of beer has been observed in India due to growth in beer preferring by youth population. Changes in lifestyles and consumer preferences considerably boost the adoption of beer in Asia-Pacific. Furthermore, a significant rise in the number of working-class individuals and an increase in the disposable incomes of the people in this region have favoured the adoption of premium and high-quality beers. However, heavy taxation, increase in health consciousness, and availability of substitute drinks are the key factors that hinder the growth of the market. According to the United Nations beer market statistics in 2015, the beer consumption youth population is anticipated to reach 1.3 billion by 2030.
Major players operating the Beer market include Anheuser-Busch InBev, Beijing Yanjing Brewery, The Boston Beer Company, Inc., Carlsberg Group, Dogfish Head Craft Brewery, Diageo PLC, Heineken N.V., Sierra Nevada Brewing Co., Squatters Pub, and United Breweries Group.
Global Beer Market Trends:
- June 2018 – Carlsberg and Brooklyn open a new craft brewery in Lithuania
- September 2013 – Heineken collaborated with Mark Newson to create a concept to enjoy the experience of beer at home.
Global Beer Market Research Report:
- An executive summary condensing the whole report such that essential authority can rapidly twist up doubtlessly acquainted with brief overview and conclusion.
- To have a complete market analysis through industry value chain analysis, Porter’s five, PESTLE, SWOT analysis, and Y-o-Y analysis.
- Regional and global diversity is analysed with the major countries and the unions. Scrutinizing the revenue generation on Year-On-Year
- Identifying DROC in the current market and their impact on altering the market dynamics.
- Competitive landscape analysis to identify the merger and acquisition which will have a comparative financial analysis with significant competitors.
- Expertise investment opportunities by an analyst to the individual and organisation to have a better foothold in the market.
- Identify the latest developments, market shares and strategies that are employed by the major market players, such as
- Carlsberg
- Heineken
- Beijing enterprises holdings ltd
- Squatters Pub and beers
- Sierra Nevada brewing co
Along with these companies, there were many other companies considered/ cited in the report while analysing the beer market. These companies hold substantial share-owning to the nature of the industry whereas the rest of the market shares are marginal chunks to regional and local level manufacturers. Other players have considerable presence owing to its robust brand image, geographical reach and stable customer base.
Chapter 1. Introduction
1.1. Executive Summary
1.2. Market Definition
1.3. The scope of the Study
Chapter 2 Research Methodology
2.1. Secondary Research
2.2. Primary Research
2.3. Analytic Tools and Model
2.4. Economic Indicator
2.4.1 Base Year, Base Currency, Forecasting Period
2.5. Expert Validation
2.6. Study Timeline
Chapter 3. Market Analysis
3.1. Industry Value Chain Analysis
3.2. Porter’s Five Force Analysis
3.2.1. Bargaining Power of Buyers
3.2.2. Bargaining Power of Suppliers
3.2.3. Threats of Substitutes
3.2.4. Threats of New Entrants
3.2.5. Industry Rivalry
3.3. Pestle Analysis
3.3.1. Political
3.3.2. Economical
3.3.3. Social
3.3.4. Technological
3.3.5. Legal
3.3.6. Environmental
3.4. SWOT Analysis
3.4.1. Strengths
3.4.2. Weakness
3.4.3. Opportunities
3.4.4. Threats
3.5. Y-O-Y Analysis
Chapter 4. Market Dynamics
4.1. Drivers
4.1.1. Rise in disposable income and changing consumer preferences.
4.1.2. Increase in female drinkers in youth.
4.1.3. Increase in many significant breweries.
4.2. Restraints & Challenges
4.2.1. High Price of Gluten-Free Beer.
4.2.2. Huge taxes and high excise duties on imported and as well as local beer.
4.3. Opportunities
4.3.1. Developing healthier and naturally sweetened, healthier alcoholic drinks.
4.3.2. Growing number of craft beer enthusiasts.
4.3.3. Concentration towards the affordable price of the product.
Chapter 5. Global Beer Market – By Type
5.1. Introduction
5.2. Lager
5.3. Ale
5.4. Stout & Porter
5.5. Malt
5.6. Others
Chapter 6. Global Beer Market – By Production
6.1. Introduction
6.2. Macro-Brewery
6.3. Micro-Brewery
6.4. Craft-Brewery
6.5. Others
Chapter 7. Global Beer Market – By Packaging
7.1. Introduction
7.2. Glass
7.3. Pet Bottle
7.4. Metal can
7.5. Others
Chapter 8. Global Beer Market – By Geography
8.1. Introduction
8.2. North America
8.2.1. The U.S.
8.2.2. Canada
8.2.3. Mexico
8.3. Europe
8.3.1. U.K.
8.3.2. Germany
8.3.3. France
8.3.4. Italy
8.3.5. Spain
8.3.6. Russia
8.3.7. Others
8.4. APAC
8.4.1. China
8.4.2. Japan
8.4.3. India
8.4.4. Australia & New Zealand
8.4.5. South Korea
8.4.6. Others
8.5. South America
8.5.1. Brazil
8.5.2. Argentina
8.5.3. Others
8.6. Middle East & Africa
8.6.1. Middle East
8.6.2. Africa
Chapter 9. Company Profiles
9.1 Anheuser-Busch Inbev
9.1.1. Company Overview
9.1.2. Business Segments
9.1.3. Financial (Public Companies)
9.1.4. Developments
9.1.5. SWOT Analysis (Public Companies)
9.2. Beijing Enterprises Holdings Ltd
9.3. Carlsberg Group
9.4. Diageo Plc
9.5. Dogfish Head Craft Brewery, Inc
9.6. Heineken Holding Nv.
9.7. Squatters Pub And Beers
9.8. Sierra Nevada Brewing Co
9.9. The Boston Beer Company, Inc.
9.11. Glutenberg
9.12. Steadfast Beer Co
9.13. Ipswich Ale Brewery
9.14. Holidaily Brewing Co
9.15. Greenview Brewing
Chapter 10. Competitive Landscape
10.1. Market Share Analysis
10.2. Strategies Adopted by top companies
10.3. Mergers, Acquisitions, Collaborations & Agreements
Chapter 11. Market Insights
11.1. Industry Experts Insights
11.2. Analysts Opinions
11.3. Investment Opportunities
Chapter 12. Appendix
12.1. List of Tables
12.2. List of Figures
- Competitive Analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors.
- Monitoring the external and internal factors which affect the market dynamics with the aid of PESTLE analysis.
- The Regional and Global Variety is taken care of in the report.
- Year on Year basis generation of revenue is studied.
- Porter's Five Forces analyze the intensity of competition in an industry and its profitability level.
- The overview and the sustainability of the market are analyzed through SWOT.
- DROC (Drivers, Restraints, Opportunities and Challenges) is recognized in the current market scenario and see how its effect on market dynamics.
- The segment-level analysis in terms of type and technology.
- The value chain analysis, value that's created and captured by a company is the profit margin.
- Value Created and Captured – Cost of Creating that Value = Margin
- An executive summary consists of the whole report and the outcome is been given in the report to have brief knowledge about the report.
- Basis on the depth of the study we approach using analytical tools
- Expertise investment opportunities are given after analyzing the market to give the organization and the individual to have perfect knowledge about the market.
Global Report
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Beer is generally prepared with four essential ingredients such as malted cereal grains, hops, water, yeast, and undergoes the method of fermentation over a certain amount of time. Additionally, flavoured ingredients, such as herbs and fruits, are also used in beer. There are various kinds of beers available within the market among that, Ale and lager are the two most commercially consumed beers. The significant difference between the lager and Ale is the temperature level when they are fermented. The Ale is brewed at extreme temperature (60°-80°F), whereas, lagers are brewed at a lower temperature (45°-60°F).
Global Beer Market Size & Growth:
The Global Beer Market was valued at $522 billion in 2017 and is projected to reach $760 billion by 2025, growing at a CAGR of 6.3% in global forecast period 2019 to 2025.
Drivers that influencing beer market growth is a rise in disposable income and changing consumer preferences and also Increase in female drinkers in youth. Increase in many significant breweries also one of the significant drivers enhances the market growth.
On the flip side, high Price of gluten-free beer and huge taxes, high excise duties on imported and as well as on local beer are the restraints that hamper the growth of the beer market.
Developing of naturally sweetened, healthier alcoholic drinks and growing number of craft beer enthusiasts are the opportunities that enhance the growth of the market in future.
Global Beer Market Share:
The significant factors that strive the growth of the market include the consumption of lager type compared to other types of beers. Also, the majority of the companies dealing in the beer market prefer manufacturing lager as it offers high returns on investment.
Local brand brewers are gradually recognising the popularity and profit of international brands and are switching to international beer varieties.
Super-premium beers also witness rapid growth in the business and are anticipated to exhibit the highest growth rate during the forecast period from 2019 -2025.
The global beer market is segregated into type, packaging, production, and region. Based on the type, the market is divided into lager, ale, stout & porter, malt, and others. Manufacturing companies prefer lager as it offers high returns on investment. According to type, it is classified into popular-priced, premium, and super premium. Consumers afford premium brands as they maintain opting to experiment with locally produced premium brands.
Based on packaging, it is divided into the glass, Pet bottle, metal can, and others. Most preferable is glass. As glass is traditional material from which beer bottles have always been made. Glass is hygienic, aesthetically pleasant, natural.
Based on production, global beer market segmentation includes macro-brewery, micro-brewery, craft brewery, and others. By region, the market is analysed across North America, Europe, Asia-Pacific, and LAMEA. According to the global beer market analysis the change in lifestyles and consumption habits of youth generation towards beer consumption owing to rise in beer market growth during the forecast period 2019-2025.
By geography, Asia-Pacific is the largest and fastest growing market due to having a wide range of beers available in the market with each one having its characteristic taste and flavour. These include lagers, stouts & porters, ales, and seasonal specialities. The market has witnessed a significant growth rate in forecast period due to increase in demand from countries, such as India and China. A considerable increase in the consumption of beer has been observed in India due to growth in beer preferring by youth population. Changes in lifestyles and consumer preferences considerably boost the adoption of beer in Asia-Pacific. Furthermore, a significant rise in the number of working-class individuals and an increase in the disposable incomes of the people in this region have favoured the adoption of premium and high-quality beers. However, heavy taxation, increase in health consciousness, and availability of substitute drinks are the key factors that hinder the growth of the market. According to the United Nations beer market statistics in 2015, the beer consumption youth population is anticipated to reach 1.3 billion by 2030.
Major players operating the Beer market include Anheuser-Busch InBev, Beijing Yanjing Brewery, The Boston Beer Company, Inc., Carlsberg Group, Dogfish Head Craft Brewery, Diageo PLC, Heineken N.V., Sierra Nevada Brewing Co., Squatters Pub, and United Breweries Group.
Global Beer Market Trends:
- June 2018 – Carlsberg and Brooklyn open a new craft brewery in Lithuania
- September 2013 – Heineken collaborated with Mark Newson to create a concept to enjoy the experience of beer at home.
Global Beer Market Research Report:
- An executive summary condensing the whole report such that essential authority can rapidly twist up doubtlessly acquainted with brief overview and conclusion.
- To have a complete market analysis through industry value chain analysis, Porter’s five, PESTLE, SWOT analysis, and Y-o-Y analysis.
- Regional and global diversity is analysed with the major countries and the unions. Scrutinizing the revenue generation on Year-On-Year
- Identifying DROC in the current market and their impact on altering the market dynamics.
- Competitive landscape analysis to identify the merger and acquisition which will have a comparative financial analysis with significant competitors.
- Expertise investment opportunities by an analyst to the individual and organisation to have a better foothold in the market.
- Identify the latest developments, market shares and strategies that are employed by the major market players, such as
- Carlsberg
- Heineken
- Beijing enterprises holdings ltd
- Squatters Pub and beers
- Sierra Nevada brewing co
Along with these companies, there were many other companies considered/ cited in the report while analysing the beer market. These companies hold substantial share-owning to the nature of the industry whereas the rest of the market shares are marginal chunks to regional and local level manufacturers. Other players have considerable presence owing to its robust brand image, geographical reach and stable customer base.
Chapter 1. Introduction
1.1. Executive Summary
1.2. Market Definition
1.3. The scope of the Study
Chapter 2 Research Methodology
2.1. Secondary Research
2.2. Primary Research
2.3. Analytic Tools and Model
2.4. Economic Indicator
2.4.1 Base Year, Base Currency, Forecasting Period
2.5. Expert Validation
2.6. Study Timeline
Chapter 3. Market Analysis
3.1. Industry Value Chain Analysis
3.2. Porter’s Five Force Analysis
3.2.1. Bargaining Power of Buyers
3.2.2. Bargaining Power of Suppliers
3.2.3. Threats of Substitutes
3.2.4. Threats of New Entrants
3.2.5. Industry Rivalry
3.3. Pestle Analysis
3.3.1. Political
3.3.2. Economical
3.3.3. Social
3.3.4. Technological
3.3.5. Legal
3.3.6. Environmental
3.4. SWOT Analysis
3.4.1. Strengths
3.4.2. Weakness
3.4.3. Opportunities
3.4.4. Threats
3.5. Y-O-Y Analysis
Chapter 4. Market Dynamics
4.1. Drivers
4.1.1. Rise in disposable income and changing consumer preferences.
4.1.2. Increase in female drinkers in youth.
4.1.3. Increase in many significant breweries.
4.2. Restraints & Challenges
4.2.1. High Price of Gluten-Free Beer.
4.2.2. Huge taxes and high excise duties on imported and as well as local beer.
4.3. Opportunities
4.3.1. Developing healthier and naturally sweetened, healthier alcoholic drinks.
4.3.2. Growing number of craft beer enthusiasts.
4.3.3. Concentration towards the affordable price of the product.
Chapter 5. Global Beer Market – By Type
5.1. Introduction
5.2. Lager
5.3. Ale
5.4. Stout & Porter
5.5. Malt
5.6. Others
Chapter 6. Global Beer Market – By Production
6.1. Introduction
6.2. Macro-Brewery
6.3. Micro-Brewery
6.4. Craft-Brewery
6.5. Others
Chapter 7. Global Beer Market – By Packaging
7.1. Introduction
7.2. Glass
7.3. Pet Bottle
7.4. Metal can
7.5. Others
Chapter 8. Global Beer Market – By Geography
8.1. Introduction
8.2. North America
8.2.1. The U.S.
8.2.2. Canada
8.2.3. Mexico
8.3. Europe
8.3.1. U.K.
8.3.2. Germany
8.3.3. France
8.3.4. Italy
8.3.5. Spain
8.3.6. Russia
8.3.7. Others
8.4. APAC
8.4.1. China
8.4.2. Japan
8.4.3. India
8.4.4. Australia & New Zealand
8.4.5. South Korea
8.4.6. Others
8.5. South America
8.5.1. Brazil
8.5.2. Argentina
8.5.3. Others
8.6. Middle East & Africa
8.6.1. Middle East
8.6.2. Africa
Chapter 9. Company Profiles
9.1 Anheuser-Busch Inbev
9.1.1. Company Overview
9.1.2. Business Segments
9.1.3. Financial (Public Companies)
9.1.4. Developments
9.1.5. SWOT Analysis (Public Companies)
9.2. Beijing Enterprises Holdings Ltd
9.3. Carlsberg Group
9.4. Diageo Plc
9.5. Dogfish Head Craft Brewery, Inc
9.6. Heineken Holding Nv.
9.7. Squatters Pub And Beers
9.8. Sierra Nevada Brewing Co
9.9. The Boston Beer Company, Inc.
9.11. Glutenberg
9.12. Steadfast Beer Co
9.13. Ipswich Ale Brewery
9.14. Holidaily Brewing Co
9.15. Greenview Brewing
Chapter 10. Competitive Landscape
10.1. Market Share Analysis
10.2. Strategies Adopted by top companies
10.3. Mergers, Acquisitions, Collaborations & Agreements
Chapter 11. Market Insights
11.1. Industry Experts Insights
11.2. Analysts Opinions
11.3. Investment Opportunities
Chapter 12. Appendix
12.1. List of Tables
12.2. List of Figures
- Competitive Analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors.
- Monitoring the external and internal factors which affect the market dynamics with the aid of PESTLE analysis.
- The Regional and Global Variety is taken care of in the report.
- Year on Year basis generation of revenue is studied.
- Porter's Five Forces analyze the intensity of competition in an industry and its profitability level.
- The overview and the sustainability of the market are analyzed through SWOT.
- DROC (Drivers, Restraints, Opportunities and Challenges) is recognized in the current market scenario and see how its effect on market dynamics.
- The segment-level analysis in terms of type and technology.
- The value chain analysis, value that's created and captured by a company is the profit margin.
- Value Created and Captured – Cost of Creating that Value = Margin
- An executive summary consists of the whole report and the outcome is been given in the report to have brief knowledge about the report.
- Basis on the depth of the study we approach using analytical tools
- Expertise investment opportunities are given after analyzing the market to give the organization and the individual to have perfect knowledge about the market.
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